Ready, Set, Scale: Home Services Demand Is Heating Up
Wed, Mar 18
|Online Webinar
Learn how shifting consumer behavior and AI-driven discovery are reshaping home services demand—and how to capture and convert high-intent customers this season.
Time & Location
Mar 18, 2026, 11:00 AM – 12:00 PM
Online Webinar
About the event
Description:
Take advantage of the most important growth window of the year for home services businesses. As consumer behavior evolves and AI-driven discovery becomes more prominent, advertisers must adapt to stay competitive.
In this live webcast, Microsoft Advertising experts will break down key marketplace trends shaping the home services industry in 2026—including seasonal demand shifts, changing search behavior, and the growing influence of AI and Copilot in high-intent decision moments.
You’ll gain a clear understanding of how today’s customers move through discovery, consideration, and conversion—and how to stay visible across the entire journey without increasing costs.
Attendees will walk away with practical, data-backed strategies to help capture early demand, adapt as intent evolves, and convert efficiently during peak season.
Language & Accessibility: